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Taking Stock of Hotel Investment & Development in German-Speaking Markets Hotel & Spa Bad Leonfelden, comprising 259 rooms in total, to an Austrian private investor. Subsequently, the same buyer also acquired the 185-room Falkensteiner Hotel Carinzia and the 160- room Falkensteiner Funimation Katschberg. Other high-profile holiday hotel investments last year included the 126-room Dorint Hotel Seefeld and the 150-room Austria Trend Hotel Schloss Lebenberg. Christie & Co contends that the first half of 2017 will be less volume-heavy than the first six months of last year; only the conclusion of several unforeseen portfolio or trophy transactions would sustain the trend of 2016. “We believe 2016 was an excep- tional year, and we think the investment volume will settle down at the level of recent years in 2017. Yet, Austria will remain a safe haven for investors and will be high on the wish list of interna- tional investors,” said Hochedlinger. Austria, especially Vienna, predominantly attracts the attention of national but also of international investors. “There, the invest- ment yields are comparable to the ones of the top five cities in Germany,” said CBRE’s Beike. Despite all this, the capital is espe- cially struggling with average rate. As the performance comparison of 2015/2016 shows, occupancy and RevPAR increased, according to STR, and an increase in demand has shown effect. The hoteliers were even able to compensate the increased VAT on overnight stays (from 10 to 13 percent) that came into effect in May through a higher gross rate. 12 Austria Time period: 2015-2016 Currency: Euro Market Date * Occupancy This Year ADR RevPar Austria 2015 71.7 % Chg 0.7 This Year 100.85 % Chg 6.1 This Year 72.36 % Chg 6.8 2016 73.5 2.4 100.90 0.0 * % Chg is calculated in comparison with the same time period the previous year. CONCLUDING THOUGHT 74.12 2.4 Source: STR 2016: Good for Germany and Austria, limiting for Switzerland. 2017: Extremely good for Germany, good for Austria and up in the air for Switzerland. ABOUT THE AUTHOR Maria Puetz-Willems is the founder and editor- in-chief of www.hospitalityInside.com. In March 2005, the online magazine for the international hotel management was launched. Based in Augsburg (close to Munich), Germany the magazine publishes in two languages (German/ English) every Friday, focuses on pure editorial content, geographically on Continental Europe, Eastern Europe and the Middle East. The content is based on own research and background articles. The online publication does not accept advertisements in order to secure its independency. Readers are the executives from the hotel industry (chains and upscale private hotels) as well as real estate, hotel owners, bankers, investors, project devel- opers, architects, consultants, etc in over 20 countries today. Before taking this big step, the classically trained editor worked freelance for 16 years. From 1989 to 2005, she contributed to leading hotel trade, economic and lifestyle media in Germany, Switzerland and UK. In October 2002, she released her first book “Wellness + Wirtschaft - professionell und profitabel” (“Wellness + Economy - professional and profitable”). In 2004, Maria Puetz-Willems co-organised the 1st “Forum Wellness” at ITB, the world’s biggest tourism fair in Berlin. Since 2006, she has been responsible for the content of the annual hotel conference “Hospitality Day” at ITB Berlin. hospitalityInside is the exclu- sive media partner for this event which is the one of the most successful events during ITB Convention. In 2008, Maria also took over the organisation of the content of the annual “Hos- pitality Industry Dialogue” at Europe’s leading trade show for property and investment, EXPO REAL in Munich. HOSPITALITY INSIDE | IHIFPDF Image | Burgenstock Taking Stock of Hotel Investment
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