PDF Publication Title:
Text from PDF Page: 010
ABSTRACT AN ANALYSIS OF THE APPLICATION OF SELECTED SEARCH ENGINE OPTIMIZATION (SEO) TECHNIQUES AND THEIR EFFECTIVENESS ON GOOGLE’S SEARCH RANKING ALGORITHM By Edgar Damian Ochoa Master of Science in Computer Science Due to the exponential growth of the Internet in recent years, search engines have the complex task of sorting through billions of pages and displaying only the most relevant pages for the submitted search query. Google has become an essential link between people and the information they seek online. For this reason, any webmaster or search engine optimization (SEO) engineer should be actively learning the techniques that drive visitors to their site. This paper describes the application of selected Search Engine Optimization (SEO) techniques to a newly created website across the entire website lifecycle, from inception, through development, and finally to launch and optimization of the site. Several SEO experiments were defined and evaluated by collecting and analyzing real traffic and visitor data through the use of Google Analytics. This research further analyzes search engine ranking factors and their effectiveness on Google’s search ranking algorithm by analyzing the number of users who visit the site and site rankings. The metrics for effectiveness of the SEO techniques were Number of Visitors, Pageviews and Ranking. The results of the research confirmed that there was a noticeable increase in the number of users who visited the site and the search engine rankings also increased. The implementation of SEO showed a positive effect on the Google search rankings and the increase in traffic. XPDF Image | ANALYSIS OF THE APPLICATION OF SELECTED SEARCH ENGINE OPTIMIZATION EFFECTIVENESS ON GOOGLE’S SEARCH RANK
PDF Search Title:
ANALYSIS OF THE APPLICATION OF SELECTED SEARCH ENGINE OPTIMIZATION EFFECTIVENESS ON GOOGLE’S SEARCH RANKOriginal File Name Searched:
An_Analysis_of_the_Application_of_Selected_SEO_Techniques.pdfDIY PDF Search: Google It | Yahoo | Bing
Cruise Ship Reviews | Luxury Resort | Jet | Yacht | and Travel Tech More Info
Cruising Review Topics and Articles More Info
Software based on Filemaker for the travel industry More Info
The Burgenstock Resort: Reviews on CruisingReview website... More Info
Resort Reviews: World Class resorts... More Info
The Riffelalp Resort: Reviews on CruisingReview website... More Info
| CONTACT TEL: 608-238-6001 Email: greg@cruisingreview.com | RSS | AMP |