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LET ME CUT TO THE BEST NEWS OF ALL: Likes are completely irrelevant Yep, it’s true. If you’re still evaluating your success based on likes, you’re missing the boat. Here’s why... Instagram is no longer just a photo feed. Our attention is divided between 5 different features: CAROUSEL POSTS (an album of photos or videos included as one post - “swipe left”) INSTAGRAM STORIES 3: IGTV (think YouTube, but on Instagram - except 1: 2: 4: 5: videos won’t show up in Google search results) INSTAGRAM LIVE BLOG-LIKE POSTS (the comments under photos are becoming more like blog posts)PDF Image | Instagram Growth GUIDE
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