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Table 1 Users' data category on Bilibili (*Top Three Knots) Data Category User status on the Platform Knowledge- consuming activities. Knowledge conversion, creation, and sharing activities. User Data Justification The number of a user's followers can represent the individual's social influences. It reflects the knowledge-document behaviors of users. N/A N/A User’s membership level (LV)* User’s followers* User’s LV ranges from level 1 to level 6. LV is depended on the frequency of Bilibili usage and the amount of users’ experiences, which can be earned by users’ involvement on Bilibili. Drawing-related posts user saved* Drawing-related posts user paid Users can earn the Bilibili coins through multiple involvements on Bilibili. User can use the coin to pay others’ posts to show the payer’s support and acknowledgment. Drawing-related tags user followed On Bilibili, “tag” consists of a few words that represents a topic. It contains many related resources within the platform. Users use tags for efficient information- searching Drawing-related image posts Drawing-related video posts Table 2 Users' data category on TikTok (*Top Three Knots) Data Category User Status on the Platform Knowledge- consuming activities User Data Justification The number of a user's followers can represent the individual's social influences. In TikTok, “like” is a function of saving. It reflects the knowledge-document behaviors of users. User’s followers* Drawing-related posts users liked (i.e., L) * The ratio of the number of drawing- related posts that a user like to the number of all posts that a user liked (i.e., L/A) * Like is a behavior that happened very often and random. It will be more accurate to apply L/A to prove if individual’s knowledge sharing/learning intentions are stronger than others. Knowledge conversion, creation, and sharing activities Drawing-related posts N/A 3 Research Findings This section summarizes the findings from the comment analysis, user profile and activity analysis, and pilot in-depth interviews. In this course of multi-dimensional data analysis, primary user groups are specified to further investigate their behaviors related to learn, practice, and share drawing skills in short video sharing platforms.PDF Image | Learning and Sharing Creative Skills with Short Videos
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