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4) Page-Level Keyword Features Metrics Results 4. Page-Level Keyword Features Metrics Value Ext Human Content Design X X X X X X X X 23.09 26.70 4.1 Keyword present in the title element 8.34 4.2 Keyword appears in the main content area of 7.80 the page 4.3 Page contains close variants and/or synonyms 6.95 of the keyword 4.4 Degree of optimization for a topic modeling 6.70 algorithm 4.5 Keyword present in the page's URL 5.90 4.6 Keyword present in the anchor text of an on- 5.38 page link 4.7 Keyword present in the alt attribute of an 4.56 image on the page 4.8 Keyword present in specific HTML elements 4.16 (bold/italic) 4. TOTAL SCORE Table 13. Page-Level Keyword Features Metrics respondent results Table 13 Total Score presents that the website Page-Level Keyword Features are typically independent of external website boundaries aspects and are essentially related to the design and content of a page. 5) Page-Level Keyword-Agnostic Features Results 5. Page-Level Keyword-Agnostic Features Value Ext Human Content Design X X X X X 5.1 Uniqueness of the content on the page 7.85 (evaluated by Google) 5.2 Page is mobile friendly (for mobile rankings) 7.77 5.3 Relative CTR from Google SERPs (to the page 6.92 XX for the keyword) 5.4 Page Load Speed 6.60 5.5 Quantity of searches for this keyword (+specific 6.20 XX brand name, URL, or domain name) 5.6 Pure bounce rate of the page 6.15 XX 5.7 Overall design and/or user experience 6.02 5.8 Long click metrics (several clicks for the 5.91 XX same user in the session) 5.9 Freshness of the content on the page 5.86 17PDF Image | Prova de trabalho de projeto conducent
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