STUDY ON THE PERCEIVED POPULARITY OF TIKTOK

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STUDY ON THE PERCEIVED POPULARITY OF TIKTOK ( study-onperceived-popularity-tiktok )

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57 Strongly Agree (5) Agree (4) Neutral (3) Disagree (2) Strongly Agree (1) Product Positioning 9.You think Tik Tok is very popular with young people. 10. You think Tik Tok’s function is simple and convenient. 11. When you open Tik Tok app, you can see short video at first glance and this feature attracts you very much. 12. You often see ads of Tik Tok app on TV or on the Internet. 13. You can often see billboards of Tik Tok in subway stations or other outdoor places. Content Variety 14. You think the content of Tik Tok app is rich and interesting. 15. You think there are many user generated contents in Tik Tok app. 16.You think the entertainment and leisure video of Tik Tok can bring you happiness. 17. You think by watching the teaching video of Tik Tok, you can learn more life skills.

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