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Building an experience, ‘For You’ TikTok creates a video experience unique to you, the consumer. Powered by ByteDance’s Machine Learning technology, TikTok provides personalized video recommendation, all fed by key 1st-party behavioral cues on platform: Video Consumption via mobile Preference & Personality Behavior on platform Content Preference Dogs Travel Location & Environment Geo-location Virtual World Environment Seattle PST Similar User Interests Demographic Data Search Interests Student Male Cold Brew Comedy Extreme Sports 20 years old College 2:00pm ThursdayPDF Image | TikTok Introduction
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