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Information- Information comments are those that request or provide factual information (objective facts) about something in the video content, video context or a completely unrelated topic. Example: “What is X?” “Where did X come from?” “How did you do X?” or “Is that X?”. • Request/ Questions- A comment containing a request for an explanation of or further information about something: this may be to do with video content, video context or something unrelated to the video • Additional Information - Any comment that provides factual information on something, including video context or content. Might be in response to information request or might be unsolicited. (This is something that you can Google. Does not include personal information about the commenter). Advice- Advice comments are those in which people request or give assistance or suggestions on what to do in a particular situation. Example: What should I do to achieve X?”, “Where can I find/buy X?”, “Why not try X” or “I think you should ...” • Request for advice- A comment containing a request for input or guidance on a topic. • Offering Advice- A comment that offers input or guidance on a topic. Opinion/Expression of personal feelings- Opinion comments are those in which commenters request or give their points-of-view on a video, person, object or topic. They contain explicit and subjective value judgments, but are not encouraging actions. Examples: “What do you think of X?”, “Isn’t X.. .?”, “I think ... ”, and “I believe ...” • Request- Comment that asks a person/people to give their views on a video, current event or topic. • Positive Opinion- Comment expressing the commenter’s view on a person, video or topic and expressing positive sentiment • Negative Opinion- Comment expressing the commenter’s view on a person, video or topic and expressing negative sentiment • Opinion with no judgment- Comment expressing the commenter’s view on a person, video or topic. • Offensive Content- Comment that contains highly offensive words or suggestions of violence. General Conversation - This category encompasses a range of comment types that fulfill particular purposes in initiating and maintaining conversations. Examples: “Are you still going to be filming in LA next month?” • Generic Conversation/ Joke - A comment that is a generic greeting, joke or introduction. • Personal Story- A comment that shares personal information about the viewer’s life, including an anecdote, description of their life, or personal information. • Creator Community-- A comment that is related to the channel community or the creator, but not related to the specific video content. • YouTube Community—A comment that is related to multiple channels or creators on YouTube. 50PDF Image | UNDERSTANDING AND ENGAGING YOUTUBE COMMUNITIES
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