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Vanessa Apaolaza-Ibáñez, Mark Zander, Patrick Hartmann. (2010). Memory, emotions and rock 'n' roll: The influence of music in advertising, on brand and endorser perception. African Journal of Business Management; 4 (17) Online Resources Sheree J. (2014). New Research Sheds Light on Daily Ad Exposures. Ac- cessed 31.01.2018. Retrieved from: https://sjinsights.net/2014/09/29/new-research-sheds-light-on-daily-ad-expo- sures/ Queensland Government: types of advertising. (2016) Accessed 02.02.18 Re- trieved from: https://www.business.qld.gov.au/running-business/marketing-sales/market- ing-promotion/advertising/types Neil K. (2018). What Are the Different Types of Advertising? Accessed 02.02.2018, Retrieved from: https://yourbusiness.azcentral.com/different-types-advertising-2946.html Andy S. (2012). Online Marketing Essentials (v. 1.0). Accessed 03.02.2018, Retrieved from: https://2012books.lardbucket.org/pdfs/online-marketing-essentials.pdf Alex T. Jones, Anna M & Justin B. (2011). Internet Marketing. Accessed 03.02.2018, Retrieved from: https://open.uct.ac.za/bitstream/item/3998/Internet_Marketing_text- book.pdf?sequence=1 95PDF Image | YouTube as an advertising platform
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