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Continuing with the keyword research, Figure 4.17 below shows the regional interest of the selected keyword. As you can see, only four countries were shown as having the most interest for beneficios del alpiste, the highest being Mexico with a normalized value of 100 and the lowest being the United States with a normalized value of 3. Figure 4.17: Regional interest for beneficios del alpiste keyword. Analyzing further, you can see in Figure 4.18 how Google Insights also displayed Top searches and Rising searches related to beneficios del alpiste; these are additional ideas for popular keywords to consider and it further validates high interest in the alpiste search query. Furthermore, you can also see that the target keyword appeared in both, Top searches and Rising searches; this was also good to know because it further confirmed its popularity and for beneficios del alpiste, the target keyword. Figure 4.18: Top searches and Rising searches related to beneficios del alpiste keyword. 65PDF Image | ANALYSIS OF THE APPLICATION OF SELECTED SEARCH ENGINE OPTIMIZATION EFFECTIVENESS ON GOOGLE’S SEARCH RANK
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