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Your Instagram Profile In 2018, your Instagram feed will become just as important as the homepage on your website. It’s a big claim, we know. But the fact is that more and more people are turning to Instagram instead of Google to search for brands. That’s why we recommend taking a good hard look at your Instagram profile. Have you optimized the copy in your Instagram bio? Have you switched to an Instagram business profile? Do you have a consistent and appealing Instagram aesthetic? Your profile is the first opportunity you have to make a great impression and entice people to hit that “follow” button. And by creating a consistent brand story through your Instagram aesthetic and bio, you can turn those casual visitors into devoted, engaged followers. Later & HubSpot 7PDF Image | INSTAGRAM FOR BUSINESS USING INSTAGRAM STORIES, CAROUSELS, ADS, INFLUENCERS
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