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Web Site: www.ijettcs.org Email: editor@ijettcs.org, editorijettcs@gmail.com Volume 2, Issue 3, May – June 2013 this paper work more effectively. Very special thanks to Mr. Amit Jain and Mr. Abhimanyu Singh Chauhan, the founders of Loop Servers Pvt. Ltd, Jaipur (www.loopbyte.com) to their practical support for this research paper. References [1] Sergey Brin and Lawrence Page, “The Anatomy of a Large-Scale Hypertextual Web Search Engine,”. [Online].Available: http://infolab.stanford.edu/~backrub/google.html [2] Meng Cui, Songyun Hu, “Search Engine Optimization Research For Website Promotion, Transport Management College, Dalian Maritime University, Dalian, 116026, China”. [Online]. Available:http://www.ftsm.ukm.my:8080/kt/attachme nts/article/69/06113701.pdf [3] Joeran Beel, Bela Gipp, Erik Wilde. UC Berkeley School of Information.” Academic Search Engine Optimization (ASEO): Optimizing Scholarly Literature for Google Scholar & Co.”[Online].Available: http://www.beel.org/files/papers/2010-ASEO-- preprint.pdf. [4] "10 SEO Techniques All Top Web Sites Should Use".[Online].Available: http://freelancefolder.com/10-top-seo-techniques/. [5] “Search Engine Optimization”. [Online]. Available: http://en.wikipedia.org/wiki/Search_engine_optimiza tion. [6] “Ultimate Benefits of SEO”.[Online]. Available: http://www.nextsbd.com/seo/benefits-of-seo.php. AUTHOR Ayush Jain, I have done B.Tech Honors in Computer Science Engineering. I am M.Tech Scholar in computer science engineering at Jagan Nath University (Jaipur, Rajasthan). My Research Interests are Search Engine Optimization, Data Mining, Operating System, Web Security and Cloud Computing. ISSN 2278-6856 Volume 2, Issue 3 May – June 2013 Page 102PDF Image | Role and Importance of Search Engine and Search Engine Optimization
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