STUDY ABOUT THE EFFECT OF VISUAL CONTENT ON CUSTOMER ENGAGEMENT IN AIRLINE INDUSTRY

PDF Publication Title:

STUDY ABOUT THE EFFECT OF VISUAL CONTENT ON CUSTOMER ENGAGEMENT IN AIRLINE INDUSTRY ( study-abouteffect-visual-content-on-customer-engagement-in-a )

Previous Page View | Next Page View | Return to Search List

Text from PDF Page: 059

CUSTOMER ENGAGEMENT ON INSTAGRAM: THE EFFECT OF VISUAL 51 CONTENT Choi, J., & Singh, S. (2011). Unanticipated Marketing Effects of Color: Empirical Tests in Two Contexts, in NA - Advances in Consumer Research Volume, 38, eds. Darren W. Dahl, Gita V. Johar, and Stijn M.J. van Osselaer, Duluth, MN : Association for Consumer Research. Choudhury, M. M., & Harrigan, P. (2014). CRM to Social CRM: The Integration of New Technologies into Customer Relationship Management. Journal of Strategic Marketing, 22(2), 149-176. https://doi.org/10.1080/0965254x.2013.876069 Privacy, Security, Risk and Trust (PASSAT) and 2011 IEEE Third International Conference on Social Computing (SocialCom), 2011 IEEE Third International Conference on (pp. 810-813). IEEE. Social Network Analysis and Mining, 3(4), 1325-1349. https://doi.org/10.1007/s13278-013-0131-y Cyr, D., Head, M., Larios, H., & Pan, B. (2009). Exploring human images in website design: a multi-method approach. MIS quarterly, 539-566. de Vries, L., Gensler, S., & Leeflang, P. S. H. (2012). Popularity of brand Posts on brand fan pages: An investigation of the effects of social media marketing. Journal of Interactive Marketing, 26(2), 83–91. https://doi.org/10.1016/j.intmar.2012.01.003 DeMers, J. (2015, July 8) 10 Reason Your Brand Needs To Be On Instagram. Retrieved from http://www.forbes.com/sites/jaysondemers/2015/07/08/10-reasons-your-brand-needs-to- be-on-instagram/#6d630c17293 2212-5671(16 Chu, S. C., & Kim, Y. (2011). Determinants of consumer engagement in electronic word-of- mouth (eWOM) in social networking sites. International journal of Advertising, 30(1), 47-75. https://doi.org/10.2501/ija-30-1-047-075 Cvijikj, I. P., Spiegler, E. D., & Michahelles, F. (2011, October). The effect of post type, category and posting day on user interaction level on Facebook. In Cvijikj, I. P., Spiegler, E. D., & Michahelles, F. (2013). Evaluation Framework For Social Media brand Presence. Elena, C. A. (2016). Social Media–A Strategy in Developing Customer Relationship Management. Procedia Economics and Finance, 39, 785-790. https://doi.org/10.1016/s )30266-0

PDF Image | STUDY ABOUT THE EFFECT OF VISUAL CONTENT ON CUSTOMER ENGAGEMENT IN AIRLINE INDUSTRY

study-abouteffect-visual-content-on-customer-engagement-in-a-059

PDF Search Title:

STUDY ABOUT THE EFFECT OF VISUAL CONTENT ON CUSTOMER ENGAGEMENT IN AIRLINE INDUSTRY

Original File Name Searched:

thesis-instagram-business-marketing.pdf

DIY PDF Search: Google It | Yahoo | Bing

Cruise Ship Reviews | Luxury Resort | Jet | Yacht | and Travel Tech More Info

Cruising Review Topics and Articles More Info

Software based on Filemaker for the travel industry More Info

The Burgenstock Resort: Reviews on CruisingReview website... More Info

Resort Reviews: World Class resorts... More Info

The Riffelalp Resort: Reviews on CruisingReview website... More Info

CONTACT TEL: 608-238-6001 Email: greg@cruisingreview.com | RSS | AMP