PDF Publication Title:
Text from PDF Page: 043
ences of the previous customers about the brand at their product. More engagement often tells that the brand is trustworthy and shows that it has a loyal customer base. 4.5.3 Tagging • Brand (@minoshoes) • Designer (@toryburch) • Model (@ninnulas) Figure 13: Screenshot from @minoshoes Instagram account: tagging Tagging other users on the photos is not only useful for marking the brand and people but it shows that the company care about the other users too. Being social on Instagram is very important for a company. As the theoretical framework shows, being a company and being an individual on Instagram is not so different from one another. Tagging other users to pictures also make the content more informative as it pinpoints the objects and tells the viewer what they are or who are they from. Similarly the other users may tag @minoshoes to their pictures of their products or events. 4.5.4 Hashtags In chapter 3.4.4 of the theoretical framework questions like: What is a hashtag? How to use them to make the content searchable? How can one make own hashtags?, are re- viewed. Hashtags really play an important role on Instagram. When the company finds the right hashtags to use it can really enhance the number of visitors to its Instagram profile. The hashtags can be about the brand, location, product, quote, event, designer etc. as mentioned before the In general, MI.NO shoes has found suitable hashtags to use in its posts as well as it is using its own brand hashtag. Below there are two posts selected from @minoshoes pro- 39PDF Image | Successful social media marketing on Instagram Minoshoes
PDF Search Title:
Successful social media marketing on Instagram MinoshoesOriginal File Name Searched:
thesis-instagram-marketing.pdfDIY PDF Search: Google It | Yahoo | Bing
Cruise Ship Reviews | Luxury Resort | Jet | Yacht | and Travel Tech More Info
Cruising Review Topics and Articles More Info
Software based on Filemaker for the travel industry More Info
The Burgenstock Resort: Reviews on CruisingReview website... More Info
Resort Reviews: World Class resorts... More Info
The Riffelalp Resort: Reviews on CruisingReview website... More Info
CONTACT TEL: 608-238-6001 Email: greg@cruisingreview.com (Standard Web Page)