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D.3 TikTok is a Gen Z app - true or false? In the beginning TikTok’s potential was widely underestimated, however, through research we have found out that many seem to have changed their opinion on TikTok once they actually started using the app! 52% of our survey respondents state that they thought TikTok was “just an app for kids” but then changed their mind when they downloaded the app!. 100% We asked our respondents what is it that they like about TikTok? 69 Number 1 in Entertainment on App Store TikTok Report 11 37 27 28 26 It seems less “polished” than other social media 25 It’s more relatable 24 The content is not too long 0% The videos are funny It’s a good way to relax and forget about all the issues for a little bit The content is more unique than other social media I love the musicPDF Image | TikTok Report
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