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• Provide clear next steps. Direct your viewers to take a specific action, such as subscribe to your channel. The simplest way to begin increasing your subscriber count is to start asking for it in your videos. Never assume that your viewer can read your mind. In your videos, give your audience a compelling call to action and ask them to click the “Subscribe” button right above your video. Here’s a simple three-part formula for creating a compelling call to action in your video that makes sub- scribing to your channel. • Tell them what to do. • Tell them how to do it. • Tell them why to do it. (James Wedmore, 2012). • Give viewers time to act. Include an end screen and a strong verbal call to action in the last 5-10 seconds. (YouTube , 2017 ) Kaylynn Chong claims that asking your followers to share or reply it is an ex- cellent way to get information on how many people are listening, keeping tabs on your content, and interested in what your content. With the videos are cir- cling the interwebs, if you can ask a customer to take his / her time to share some feedback, then you know they are engaged. (Kaylynn Chong , 2016). The main point of call-to-action marketing is asking you to perform and do offered actions. Using verbs for discovering, finding, or exploring can help draw visitors with intrigue and nudge them towards the action you want them to take.( Kaylynn Chong , 2016). 46PDF Image | YouTube as an advertising platform
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