PDF Publication Title:
Text from PDF Page: 052
of consumers would happily share it with their friends and social networks (2016). In “Likes and dislikes” section, likes must be exceeding dislikes, meaning that the audience is interested in the content. The number of comments under vid- eos should be stable, which indicates that the audience is engaged and sup- ports the blogger. Engagement rate (ER) summarizes the activity of the sub- scribers. It can be calculated for a single video by using the following formula: The clearest ratio for measuring success can be made with “like “data. In ad- dition to comment ration, when it comes to Likes on your video is likes: views = 4%, that’s 4 Likes for every 100 views. As a result, if you are not reaching these averages, then your videos are not doing as well as expected. Com- monly, Viewers, especially your subscribers, will take the time to like your con- tent if they find it informative and entertaining. Therefore, if your Like count remains low, it means you need to try a different approach. (Mark R Robertson, 2014). Moving forward to comments vs views part: the best ratio for measuring suc- cess is a comment: views = 0.5%. For instance, for a video with 1000 views, a good measure of success would be 5 comments. It is the useful ratio for YouTubers to guide and to see how their subscribers or viewers are engaging with the videos. (Mark R Robertson, 2014). 2.9 Advertising Value Advertising Value is similarly viewed as a narrower construct than advertising attitudes, a cognitive assessment of the extent to which advertising gives 52PDF Image | YouTube as an advertising platform
PDF Search Title:
YouTube as an advertising platformOriginal File Name Searched:
161428598.pdfDIY PDF Search: Google It | Yahoo | Bing
Cruise Ship Reviews | Luxury Resort | Jet | Yacht | and Travel Tech More Info
Cruising Review Topics and Articles More Info
Software based on Filemaker for the travel industry More Info
The Burgenstock Resort: Reviews on CruisingReview website... More Info
Resort Reviews: World Class resorts... More Info
The Riffelalp Resort: Reviews on CruisingReview website... More Info
CONTACT TEL: 608-238-6001 Email: greg@cruisingreview.com (Standard Web Page)