PDF Publication Title:
Text from PDF Page: 025
creaTing your visual sTory aCTION OCCasIONs Occasions are the physical manifestation of the character of a brand. It is a moment or experience that represents the brand story. Occasions are the tangible building blocks that supports the storytelling themes. A group of friends camping, a scenic picture of a sunset, or a person mountain climbing are all occasions that can represent an aspect of the brand. Your brand’s visual storytelling will be driven by these occasions to create a coherent storyline that your audience can follow. Viewers can relate to the single moments that create the sum of what a brand stands for. The occasions are specific guidelines of what your content should be. They should be specific topics included in your strategy that can be executed to drive viewers desires, fears, and morality. Occasions are things that your brand advocates do, are inspired by, or can relate to. Having a clear vision of how your brand can express their occasion is important in painting the larger picture of your brand. 5 bUIlDINg a wINNINg INsTagRam sTRaTegy 24PDF Image | Flashstocks Instagram Marketing Strategy E Book
PDF Search Title:
Flashstocks Instagram Marketing Strategy E BookOriginal File Name Searched:
Instagram-Marketing.pdfDIY PDF Search: Google It | Yahoo | Bing
Cruise Ship Reviews | Luxury Resort | Jet | Yacht | and Travel Tech More Info
Cruising Review Topics and Articles More Info
Software based on Filemaker for the travel industry More Info
The Burgenstock Resort: Reviews on CruisingReview website... More Info
Resort Reviews: World Class resorts... More Info
The Riffelalp Resort: Reviews on CruisingReview website... More Info
| CONTACT TEL: 608-238-6001 Email: greg@cruisingreview.com | RSS | AMP |