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guide To phoTography developmenT CReaTINg TeChNICal gUIDelINes fOR phOTOgRaphy It is important for brands to develop photo technicalities to keep content consistent and work within the confines of a guideline. Clearly identifying how a photographer should take the shot and instructions on post-production can cre- ate a much smoother process between photographers and brands. A guideline of do’s and don’ts in terms of product use, lighting, and post-production creates a faster process between the photographers and brands. INTeRNal bRaND sURvey Conduct an internal review on how your brand should be presented. Survey your consumers and create adjustments based on the survey. instagram is an artistic platform: be subtle about marketing to the community. feminine young luXurious modern playful loud simple subTle cool 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 1 2 3 4 5 4 5 4 5 4 5 4 5 4 5 4 5 4 5 4 5 masculine maTure economical classic serious quieT compleX obvious warm hOw TO CReaTe gReaT INsTagRam pOsTs 52PDF Image | Flashstocks Instagram Marketing Strategy E Book
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