STUDY ON THE PERCEIVED POPULARITY OF TIKTOK

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STUDY ON THE PERCEIVED POPULARITY OF TIKTOK ( study-onperceived-popularity-tiktok )

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to 8.3%. The market size of applications in China mobile phone has reached to 786.5 billion, an increase of 50.5 %. From the Table 1.1.1, 2016-2017 is the stage of the mobile applications’ rapid development (Zhang, 2017). Table 1.1.1: China mobile phone applications Statistic from 2016 – 2017 (2017) 2 Time Numbers(million) 2016 3.72 Market size (billion) 130 2017 4.03 Source: Wang, L. (2017). China mobile phone applications Statistic of 2017. Retrieved from http://www.cssn.cn/ *Note: Numbers: The total number of applications in China mobile phone. Market size: The market size of applications in China mobile phone. Mobile apps are diversified, and these apps make people’s life colorful and convenient. Generally, the app types can be divided into two big categories: the first category is life service while the second category is entertainment and leisure. The first category, such as Taobao and Didi taxi, which provides convenience for people in all aspects of life, while the second type mainly consists of various video and short video apps. Through the funny and interesting short video sharing, users can feel relaxed and 786.5

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